UniSA School of Business engaged The Plug-in to gain insights from our influencer community to understand how financial services connect and communicate with older Australians and learn about the perceptions and experiences of people and 65+ in relation to responsiveness in communication from financial institutions.
The Plug-in recruited 25 influencers representing a diverse range of backgrounds and demographics who shared their experiences, opinions and feedback to help shape how financial service institutions connect and communicate with older customers.
For further information contact us on 08 8224 5526 or email connect@theplugin.com.au
